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For Immediate Release

Partners In EXCELLENCE President to speak on "Closing The Sale" at the MIT  Enterprise Forum.

July 25, 1998--The 1998 Fall workshop of the MIT Enterprise Forum focuses on the topic, Demystifying Sales:  Beyond Smoke and Mirrors.   The workshop will address a number of topics important to technology companies seeking aggressive growth.  Topics will include :  Selling in the Service World, Selling in the Business-to-Business World, Selling in the Retail World, Market Creators, Closing the Sales, and Managing Sales Professionals.  These panels will be led by leading practitioners in sales, consulting and technology businesses.

Dave Brock, president of Partners In EXCELLENCE will be participating in the panel focusing on Closing The Sale.  "This is a great opportunity to share our views of sales excellence," states Brock, "We believe that success in selling is based on not just talking about customer focus, but truly achieving customer focus in all aspects of selling and service.  Through creating true partnerships with customers, and delivering value specific to the customer business need, 'Closing the Sale' is a natural result.  We believe there are disciplined means of achieving this level of performance with each customer contact and are excited about sharing our ideas with this prestigious forum.  Hopefully each participant will take away ideas that will enable them to produce immediate results."

The Fall Workshop will be held in Cambridge, Massachusetts on October 24, 1998. The MIT Enterprise Forum of Cambridge is a volunteer, non-profit organization based at MIT whose mission is to promote and strengthen the process of starting and growing innovative and technology-oriented companies by providing services and programs that educate, inform, and support the entrepreneurial community.  Information about the MIT Enterprise Forum and the Fall Workshop can be found at their web site:  www.mitforum-cambridge.org.

Headquartered in Cleveland and with branches throughout the United States, Partners in EXCELLENCE provides a variety of consulting and training services to help companies outsell and outperform their competition. Clients range from Fortune 100 companies to startups and include industries such as: telecommunications, technology-based companies, consumer products, office products, information systems and professional services.

For more information on Partners in EXCELLENCE's involvement in this program or about services and capabilities, contact Dave Brock at (949)305-7146.

Information in this document is subject to change without notice. Other products and companies referred to herein are trademarks or registered trademarks of their respective companies or mark holders.

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