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For Immediate Release

Industry Right Sizing, Survival of the Fittest presented at ISA '96 in Chicago

September 01, 1996 -- Cleveland, OH: Dave Brock, president of Partners In EXCELLENCE, and Dr. Ann Howard, of Virtual Dimensions, will be co-hosting a marketing and sales seminar at ISA '96 at McCormick Place in Chicago.

This seminar and panel discussion will highlight issues many organizations face as they restructure or "right size." In addition to co-hosting the seminar, Mr. Brock will discuss the topic of how companies can "Do More, By Doing Less." This discussion will highlight a critical success factor in restructuring an organization, that is to stop doing things that do not need to be done. focusing on core competencies that add value to the customer relationship.

In addition, the seminar will include presentations by James W. Noel, of the Foxboro company, entitled "Alliances: Pots Of Gold or Puffs of Smoke," by Jim Campbell will present "Right Sizing Selling Costs in Time of Need: Sense or Nonsense." Wayne O'Neill will be discussing how the Internet will help organizations leverage their marketing and sales efforts.

The seminar is being conducted in conjunction with the ISA Technical Conference's Sales and Marketing Division. It will be held on Tuesday, October 8 from 8:30-10:30 am. Other marketing and sales seminars being conducted at the conference include a roundtable discussion entitled "Creating Successful Customers by Partnering;" a panel discussion on "Working Effectively With Trade Press Editors;" another roundtable: "Effective Use of a Manufacturer's Rep Sales Force;" a plenary on "Internet Marketing for Engineers, Scientists and Instrumentation Professionals and a tutorial on "Profitable Distribution, Survival in the 90's and Beyond."

ISA is a 48,000 member international, non-profit, educational organization for measurement and control professionals. The Society fosters advancement in the theory , design, manufacture and use of instruments, computers and systems for measurement and control. ISA '96, the Society's annual technical conference, will be held at McCormick Place in Chicago on October 7-10.

Headquartered in Cleveland and with branches throughout the United States, Partners in EXCELLENCE provides a variety of consulting and training services to help companies outsell and outperform their competition. Clients range from Fortune 100 companies to startups and include industries such as: telecommunications, technology-based companies, consumer products, office products, information systems and professional services.

For more information on Partners in EXCELLENCE's involvement in this program or about services and capabilities, contact Dave Brock at (949)305-7146.

Information in this document is subject to change without notice. Other products and companies referred to herein are trademarks or registered trademarks of their respective companies or mark holders.

Dimensions Of EXCELLENCE™, EXCELerator™, and EXCELerators™ are registered trademarks.

Send mail to webmaster@excellenc.com with questions or comments about this web site. Copyright 1997 Last modified: February 12, 2008

If you are interested in learning how to OutPerform and OutSell your competition, please contact us by phone or email:

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